{"id":699259,"date":"2026-06-10T15:00:00","date_gmt":"2026-06-10T13:00:00","guid":{"rendered":"https:\/\/podcast.rs\/the-great-rebrand-of-everything\/"},"modified":"2026-06-10T15:00:00","modified_gmt":"2026-06-10T13:00:00","slug":"the-great-rebrand-of-everything","status":"publish","type":"post","link":"https:\/\/podcast.rs\/en\/the-great-rebrand-of-everything\/","title":{"rendered":"The Great Rebrand of Everything"},"content":{"rendered":"<p>This week on <strong>Unscriptify<\/strong>, we\u2019re unpacking <strong>The Great Rebrand of Everything<\/strong>: how war becomes \u201cstabilization,\u201d layoffs become \u201crightsizing,\u201d surveillance becomes \u201cpersonalization,\u201d and somehow we\u2019re all expected to nod politely. From New Coke to Samsung\u2019s quality reboot to the darker side of legacy branding, we break down when rebranding is real change and when it\u2019s just accountability dodging with a nicer font.<\/p>","protected":false},"excerpt":{"rendered":"<p>This week on Unscriptify, we\u2019re unpacking The Great Rebrand of Everything: how war becomes \u201cstabilization,\u201d layoffs become \u201crightsizing,\u201d surveillance becomes \u201cpersonalization,\u201d and somehow we\u2019re all expected to nod politely. From New Coke to Samsung\u2019s quality reboot to the darker side of legacy branding, we break down when rebranding is real change and when it\u2019s just&#8230;<\/p>","protected":false},"author":3,"featured_media":324799,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[450],"tags":[],"class_list":["post-699259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ikuzounscripted"],"_links":{"self":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/699259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/comments?post=699259"}],"version-history":[{"count":0,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/699259\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media\/324799"}],"wp:attachment":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media?parent=699259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/categories?post=699259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/tags?post=699259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}