{"id":66969,"date":"2023-02-14T19:59:48","date_gmt":"2023-02-14T18:59:48","guid":{"rendered":"https:\/\/podcast.rs\/?p=66969"},"modified":"2023-02-14T21:14:48","modified_gmt":"2023-02-14T19:14:48","slug":"kako-razvijati-digitalne-proizvode-uloga-product-manager-a-i-dusica-lukic-i-digitalk-ep97","status":"publish","type":"post","link":"https:\/\/podcast.rs\/en\/kako-razvijati-digitalne-proizvode-uloga-product-manager-a-i-dusica-lukic-i-digitalk-ep97\/","title":{"rendered":"Kako razvijati digitalne proizvode \u2013 uloga Product Manager-a I Du\u0161ica Luki\u0107 I DigiTalk EP97"},"content":{"rendered":"<p>Nova epizoda Digitalk podkasta nam nosi pri\u010du o va\u017enoj ulozi Product menad\u017eera, sa fokusom na kompanije koje razvijaju digitalne proizvode. Sagovornica u ovom razgovoru nam je Du\u0161ica Luki\u0107, Product menad\u017eer i koosniva\u010d jednog on na\u0161ih najpoznatijih startup-a, Joberty platforme. Sa Du\u0161icom smo razgovarali ko su zapravo Product menad\u017eeri, kkav je profil idealnog product menad\u017eera, te smo se bavili razlikama ove uloge u outsourcing i product kompanijama, koliko je ova uloga zapravo va\u017ena, ali i koje su to naj\u010de\u0161\u0107e gre\u0161ke koje Product menad\u017eeri prave. Ceo razgovor je naravno bio iz ugla vi\u0161egodi\u0161njeg iskustva koje je Du\u0161ica sticala u brojnim kompanijama, ali nam je fokus bio na njenom radu i ulozi u Joberty-u. Upravo kroz primer Joberty-a u razgovoru sa Du\u0161icom pro\u0161li smo i kroz razvojni put jednog digitalnog proizvoda, te pro\u0161li kroz sve va\u017ene faze razvoja.<\/p>\n<p>Du\u0161ica Luki\u0107, Product Manager &amp; Co-Founder @ Joberty<br \/>\nhttps:\/\/www.linkedin.com\/in\/dusicalukic\/<\/p>\n<p>Teme u ovoj epizodi podkasta:<br \/>\n&#8211; Uvod i predstavljanje<br \/>\n&#8211; Karijerni put<br \/>\n&#8211; Ko su Product Manager-i i \u0161ta rade?<br \/>\n&#8211; Profil jednog Product Manager-a<br \/>\n&#8211; Product manager vs. Product owner?<br \/>\n&#8211; Product Manager u Outsource kompanijama vs. Product based kompanijama<br \/>\n&#8211; \u0160ta je to \u0161to \u010dini dobrog Product menad\u017eera?<br \/>\n&#8211; Kako izgleda biti Product manager u sopstvenom startup-u?<br \/>\n&#8211; Koliko su Product menad\u017eeri zapravo va\u017eni?<br \/>\n&#8211; Razvojni put jednog digitalnog proizvoda<br \/>\n&#8211; Va\u017enost setovanja Product KPI-jeva i sprovo\u0111enje user interview-a<br \/>\n&#8211; Naj\u010de\u0161\u0107e gre\u0161ke koje kao Product Manageri pravimo na putu razvoja jednog digitalnog proizvoda<br \/>\n&#8211; Product post-launch aktivnosti Product Managera (sprega sa Marketingom i poreklo uloge Product Marketing Manager)<br \/>\n&#8211; Dve poruke za kraj razgovora<\/p>\n<p>Prijavite se na na\u0161 YouTube kanal: https:\/\/bit.ly\/3uWtLES      <\/p>\n<p>Posetite na\u0161 sajt i prijavite se na na\u0161u mailing listu &#8211; https:\/\/www.digitalk.rs <\/p>\n<p>Pratite DigiTalk.rs na dru\u0161tvenim mre\u017eama:<br \/>\nFacebook: https:\/\/www.facebook.com\/Digitalk.rs<br \/>\nInstagram: https:\/\/www.instagram.com\/digitalk.rs\/<br \/>\nLinkedin: https:\/\/www.linkedin.com\/company\/digitalkrs    <\/p>\n<p>Veliku zahvalnost dugujemo kompanijama koje su prepoznale kvalitet onoga \u0161to radimo i odlu\u010dile da nas podr\u017ee i daju nam vetar u le\u0111a:  <\/p>\n<p>1. Pokrovitelj podkasta:<br \/>\nMTS &#8211;  https:\/\/mts.rs\/ <\/p>\n<p>2. Partneri podkasta:<br \/>\n&#8211; OTP banka &#8211; https:\/\/www.otpbanka.rs\/<br \/>\n&#8211; kompanija Mastercard &#8211; https:\/\/www.mastercard.rs\/sr-rs.html<br \/>\n&#8211; Ananas &#8211; https:\/\/ananas.rs\/<br \/>\n&#8211; kompanija Idea &#8211; https:\/\/online.idea.rs\/<br \/>\nU Ideinoj online prodavnici unesite promo kod digitalk500 i o\u010dekuje vas 500 dinara popusta prilikom va\u0161e online kupovine!<\/p>\n<p>3. Prijatelj podkasta:<br \/>\nIzdava\u010dka ku\u0107a Finesa &#8211; https:\/\/www.finesa.edu.rs\/<br \/>\nU ovoj epizodi podeli\u0107emo dve knjige \u2018\u2019Scrum Masterclass\u2019\u2019 izdava\u010dke ku\u0107e Finesa onima koji budu najbr\u017ei i najkreativniji sa komentarima, a mo\u017eete nam slobodno pisati i na info@digitalk.rs i direktno nam uputiti komentar, sugestiju ili primedbu.<br \/>\nTako\u0111e, svi oni koji na Finesinom websajtu poru\u010de knjige i unesu promo kod digitalk dobi\u0107e 10% popusta na ve\u0107 sni\u017eene cene izdanja na sajtu: https:\/\/www.finesa.edu.rs\/<\/p>","protected":false},"excerpt":{"rendered":"<p>Nova epizoda Digitalk podkasta nam nosi pri\u010du o va\u017enoj ulozi Product menad\u017eera, sa fokusom na kompanije koje razvijaju digitalne proizvode. Sagovornica u ovom razgovoru nam je Du\u0161ica Luki\u0107, Product menad\u017eer i koosniva\u010d jednog on na\u0161ih najpoznatijih startup-a, Joberty platforme. Sa Du\u0161icom smo razgovarali ko su zapravo Product menad\u017eeri, kkav je profil idealnog product menad\u017eera, te&#8230;<\/p>","protected":false},"author":3,"featured_media":36879,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"audio","meta":{"footnotes":""},"categories":[271],"tags":[],"class_list":["post-66969","post","type-post","status-publish","format-audio","has-post-thumbnail","hentry","category-digitalk","post_format-post-format-audio"],"_links":{"self":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/66969","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/comments?post=66969"}],"version-history":[{"count":1,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/66969\/revisions"}],"predecessor-version":[{"id":66970,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/66969\/revisions\/66970"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media\/36879"}],"wp:attachment":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media?parent=66969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/categories?post=66969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/tags?post=66969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}