{"id":53145,"date":"2022-05-05T09:46:33","date_gmt":"2022-05-05T07:46:33","guid":{"rendered":"https:\/\/podcast.rs\/?p=53145"},"modified":"2022-05-05T15:06:53","modified_gmt":"2022-05-05T13:06:53","slug":"ep93-sta-je-destination-marketing-marko-vukicevic","status":"publish","type":"post","link":"https:\/\/podcast.rs\/en\/ep93-sta-je-destination-marketing-marko-vukicevic\/","title":{"rendered":"EP93: \u0160ta je &#039;destination&#039; marketing? (Marko Vuki\u0107evi\u0107)"},"content":{"rendered":"<p>\u0160ta je destination marketing? Turizam jedne dr\u017eave danas i te kako zavisi od digitalnog marketinga. O tome \u0161ta predstavlja termin &#8216;destinacionog markeritnga&#8217; i kako Srbija i Crna Gora mogu da sebe bolje brendiraju kao turisti\u010dke destinacije, govorimo o 93. epizodi Office Talks Podcasta. <\/p>\n<p>Na\u0161 gost je bio Marko Vuki\u0107evi\u0107, marketing menad\u017eer hotela Hilton u Beogradu sa kojim smo razgovarali o pomenutom terminu destinacionog marketinga i va\u017enosti izgradnja dr\u017eave kao brenda. U ovoj epizodi smo govorili i o merenju uspeha destinacionog marketinga uz osvrt na zna\u010daj recenzija na online servisima za &#8222;bukiranje&#8220; sme\u0161taja. <\/p>\n<p>Zaklju\u010div\u0161i ovu epizodu, Vuki\u0107evi\u0107 nam je detaljno govorio i o budu\u0107nosti destinacionog marketinga kao izrazitno va\u017enog alata za promociju prirodnih i istoriskih potencijala Srbije i Crne Gore, ali i dr\u017eava u okru\u017eenju.<\/p>\n<p>______<\/p>\n<p>NETOKRACIJA NEWSLETTER<br \/>\nSvakog utorka u tvom inboxu \u25ba https:\/\/netokracija.rs\/newsletter<\/p>\n<p>POVE\u017dI SE SA NETOKRACIJOM<br \/>\nTwitter \u25ba http:\/\/twitter.com\/netokracijars<br \/>\nFacebook \u25ba http:\/\/www.fb.com\/netokracija.rs<br \/>\nLinkedIn \u25ba https:\/\/www.linkedin.com\/company\/netokracija<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0160ta je destination marketing? Turizam jedne dr\u017eave danas i te kako zavisi od digitalnog marketinga. O tome \u0161ta predstavlja termin &#8216;destinacionog markeritnga&#8217; i kako Srbija i Crna Gora mogu da sebe bolje brendiraju kao turisti\u010dke destinacije, govorimo o 93. epizodi Office Talks Podcasta. Na\u0161 gost je bio Marko Vuki\u0107evi\u0107, marketing menad\u017eer hotela Hilton u Beogradu&#8230;<\/p>","protected":false},"author":3,"featured_media":16268,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"audio","meta":{"footnotes":""},"categories":[157],"tags":[],"class_list":["post-53145","post","type-post","status-publish","format-audio","has-post-thumbnail","hentry","category-office-talks","post_format-post-format-audio"],"_links":{"self":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/53145","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/comments?post=53145"}],"version-history":[{"count":1,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/53145\/revisions"}],"predecessor-version":[{"id":53146,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/53145\/revisions\/53146"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media\/16268"}],"wp:attachment":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media?parent=53145"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/categories?post=53145"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/tags?post=53145"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}