Peta epizoda Poja\u010dalo podkasta koju realizujemo u saradnji sa kompanijom Visa i njihovom Platformom za podr\u0161ku malom biznisu, donosi nam pri\u010du o zanimljivoj temi koja sve vi\u0161e okupira pa\u017enju brendova, posebno onih malih. Odgovore na pitanja ko su influenseri i kako sara\u0111ivati sa njima, u razgovoru sa Ivanom Mini\u0107em da\u0107e nam Andrea Baba, influenser manager u Fullhouse Ogilvy i Igor Radulovi\u0107, project manager u \u017di\u0161ki i u slobodno vreme TikToker. <\/p>\n
Koje sve vrste influensera postoje, kako odabrati pravog i da li uop\u0161te ulaziti po svaku cenu u saradnju sa njima? Kako pri\u0107i influenserima a da ne izazovete otpor, za\u0161to je va\u017ena me\u0111usobna komunikacija i za\u0161to u tom svetu klijent mo\u017eda ipak nije uvek u pravu, samo su neke od tema kojih \u0107e biti re\u010di. <\/p>\n
Za kraj nekoliko primera kako izgleda saradnja brenda i influensera i predlozi kako mo\u017eete produbiti saradnju sa njima i van klasi\u010dne marketin\u0161ke promocije, \u010dak i ako ste mali brend. <\/p>\n
Platforma za podr\u0161ku malom biznisu kompanije Visa: http:\/\/vi.sa\/326Dywz <\/p>\n
Pro\u010ditajte transkript ove epizode: https:\/\/bit.ly\/3iq43p5 <\/p>\n
Posetite na\u0161 sajt i prijavite se na na\u0161u mailing listu: http:\/\/bit.ly\/2LUKSBG <\/p>\n
Prijavite se na na\u0161 YouTube kanal: http:\/\/bit.ly\/2Rgnu7o <\/p>\n
Pratite Poja\u010dalo na dru\u0161tvenim mre\u017eama:
\nFacebook: http:\/\/bit.ly\/2FfwqCR
\nTwitter: http:\/\/bit.ly\/2CVZoGr
\nInstagram: http:\/\/bit.ly\/2RzGHjN<\/p>","protected":false},"excerpt":{"rendered":"
Peta epizoda Poja\u010dalo podkasta koju realizujemo u\u2026<\/p>","protected":false},"author":3,"featured_media":40239,"comment_status":"","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-40238","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pojacalo"],"_links":{"self":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/40238","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/comments?post=40238"}],"version-history":[{"count":0,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/posts\/40238\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media\/40239"}],"wp:attachment":[{"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/media?parent=40238"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/categories?post=40238"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/podcast.rs\/en\/wp-json\/wp\/v2\/tags?post=40238"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}